Ambria Lutz

Ambria Lutz is a Marketing and Operations Specialist at Vibrant IP, where she supports both the marketing and portfolio teams in positioning, evaluating, and commercializing intellectual property assets. In this role, she works at the intersection of market strategy, operations, and data to ensure technologies are clearly communicated and aligned with potential licensing, acquisition, and partnership opportunities.

Ambria brings a strong background in marketing strategy, data analysis, and cross functional coordination. She supports portfolio development through market research, competitive analysis, content development, and operational execution, helping translate complex technologies into clear, market ready narratives. Her work helps ensure intellectual property assets are presented with accuracy, consistency, and commercial relevance.

She is currently pursuing a Bachelor of Science in Marketing with a minor in Marketing Design at Utah State University, where she has built a strong foundation in analytics, brand strategy, and visual communication. Ambria is motivated by connecting data, storytelling, and operational execution to help innovative technologies succeed in the market.